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CC - CONSENT ITEM: Approval of an Amendment of the Memorandum of Understanding (MOU) with the Downtown Business Association (DBA) to Extend the Term through December 31, 2027.

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Meeting Date: November 16, 2026

Contact Person/Dept: Luis Gonzalez/Economic and Cultural Development Department                     

Phone Number:  310-253-5767

Fiscal Impact:  Yes [x]    No []                                                                General Fund:  Yes []     No [x]

Attachments: Yes [x]    No []

Public Notification:  (E-Mail) Meetings and Agendas - City Council (11/12/2026); Downtown Culver City BID Members and Businesses (11/12/2026)

Department Approval:  Adam Troy, Assistant City Manager (11/10/2026)

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RECOMMENDATION

Staff recommends the City Council approve an amendment of the memorandum of understanding (MOU) with the Downtown Business Association (DBA) to extend the term through December 31, 2027.

BACKGROUND/DISCUSSION

On September 28, 2026, the City Council approved the 2027 DCCBID Annual Work Plan and Budget (Attachment 1) and adopted a Resolution of Intent to conduct a public hearing to consider continuation of the DCCBID program and to allow public testimony regarding the levy of assessments for calendar year 2027.

On October 13, 2026, the Culver City Council conducted a public hearing to consider continuation of the DCCBID program, allow public testimony and introduced an Ordinance for adoption.

On October 26, 2026, the City Council adopted the ordinance for the levy of assessments and continuation of the DCCBID for calendar year 2027.

The proposed 2027 DCCBID Annual Work Program includes:

•                     Marketing and promotional activities;

•                     Decoration and beautification; and,

•                     Supplemental maintenance of the BID area in accordance with the Law.

The DCCBID assessments are collected by the City and disbursed to the Downtown Business Association (DBA) which manages their respective Work Programs in accordance with the existing MOU (management agreement).

The current MOU expires on December 31, 2026. Extension for one year would allow staff to negotiate and partner with the Culver City business districts to plan, prepare and execute plans in anticipation of LA28 and other large-scale events without the need to prepare a future amendment.

FISCAL ANALYSIS

There is no fiscal impact to the City relative to the approval of the DCCBID Work Plan or the levy of assessments.  City expenses attributable to the collection and distribution of DCCBID assessments and to staff time spent preparing and presenting the two required staff reports are offset by the City’s two percent (2%) administrative fee included in the Management Agreement between the City and the DBA.

ATTACHMENTS

1.                     2026-11-16_ATT_DCCBID Work Plan and Budget

recommended action

MOTION

That the City Council:

1.                     Approve an Amendment of the Memorandum of Understanding (MOU) with the Downtown Business Association (DBA) to extend the term through December 31, 2027; and;

2.                     Authorize the City Attorney to review/prepare the necessary documents; and,

3.                     Authorize City Manager to execute such documents on behalf of the City.